428 Queen Anne
When the owner of 428 Queen Anne Court in Mahncke Park decided it was time to sell, she had already been following Park Properties Group on social media for months. She interviewed several Realtors before inviting us to her home for a seller consultation. We walked the property, reviewed comparable sales, discussed pricing and timing, and created a detailed preparation plan. She hired us — and then followed our recommendations from start to finish.
Our seller was exceptionally organized. She had maintained records of repairs and improvements completed over the years, giving prospective buyers valuable information about the home's history and condition.
She also completed our entire pre-listing checklist, including yard work, painting, decluttering, and staging. By photography day, the property was ready to make a strong first impression.
Built in 1918, the two-bedroom, two-bath home offered the historic details Mahncke Park buyers love, including original hardwood floors, restored wood windows, plantation shutters, and a fireplace. It also featured a flex room, butler's pantry, and covered rear porch.
Equally important were the updates behind the walls: a permitted 2018 addition, 2021 standing-seam metal roof, 2024 sewer lateral replacement, updated electrical and plumbing, and a newer HVAC system.
Rather than simply putting the home in MLS and waiting, we concentrated our marketing into the opening days.
Professional photography, drone photography, a floor plan, blog content, newsletter promotion, website exposure, and social media were all coordinated before and during launch.
We also hosted a Phyllis Browning Company broker preview, participated in a Jefferson-area Realtor tour, held a Friday evening wine-and-cheese open house, and followed it with a Sunday open house.
Along with eight private showings, the property received 12 in-person marketing touches in its first 10 days.
The campaign generated:
The numbers translated into real buyer activity. One prospective buyer drove from Marble Falls after discovering the property on Instagram. At our Friday open house, one couple returned for a second visit, while another stayed for nearly an hour.
The feedback was consistent: buyers loved that the home retained its historic character while offering substantial modern updates.
At the time of listing, eight comparable homes were active nearby, ranging from $400,000 to $584,900, with a median of approximately 55 days on market.
We used that competition to help position the home carefully from the beginning rather than testing the market and adjusting later.
Within less than two weeks, the home was under contract.
For the seller, it meant successfully closing one chapter and moving on to another historic home with the additional space she wanted.
For us, 428 Queen Anne is a great example of what happens when thoughtful preparation, strategic pricing, and concentrated marketing work together. The seller did an exceptional job getting the property ready, and our job was to make sure buyers saw it — online, through the Realtor community, and in person — from the moment it entered the market.
3111 Iron Stone Ln, San Antonio, TX 78230, USA
