Caroline & Susanne’s

With over two decades of combined experience in selling homes, Caroline and Susanne have perfected their Luxury Label listing process to deliver exceptional results. Their approach is tailored to meet the specific needs of each property, ensuring a seamless and successful sale. Below, we outline their comprehensive strategies for both private sales and full MLS launches.

Private Sales Approach

Agent Outreach: We proactively reach out to every top-selling agent in San Antonio, sharing detailed property information along with professional photos to spark interest.

Private MLS Listing Only: The property is exclusively listed on a private MLS, ensuring visibility is limited to licensed agents only. It will not appear on public platforms such as MLS, Realtor.com, Zillow, or any other online site.

Personalized Showings: Caroline and Susanne personally attend every showing to guarantee the property is presented impeccably and to provide direct answers to any buyer inquiries.

Yard Signage: Yard signage is strategically used as a vital marketing tool. Many potential buyers drive by, recognize the property, and contact their agents for a showing because it’s a house they’ve long admired.

PGB Private Preview: The property is featured in our exclusive Tuesday Private Preview events for a select group of agents, offering them a first look and an opportunity to share insights with their clients.

Full MLS Launch Approach

MLS Listing: The property is listed on the public MLS, ensuring widespread exposure and attracting a broad pool of potential buyers.

Jefferson Bank Realtor Tour: We include the property in the prestigious Jefferson Bank realtor tour to increase visibility among top agents and maximize professional engagement.

Launch Event: A special launch party or event is hosted to introduce the property in a lively and captivating manner, appealing to both agents and potential buyers.

Mega Open House: We organize a Mega Open House designed to draw significant foot traffic and create an exciting buzz around the property.

Paid Social Media Marketing: Targeted advertisements are run on platforms such as Instagram and Facebook to reach a wider audience and enhance the property's online presence.

Professional Photography & Videography: We produce high-quality photography, drone footage, and 3D virtual tours that highlight the home’s luxurious features and unique details.

Luxury Print Marketing: Customized brochures and postcards are designed to showcase the property in the best light, adding an element of sophistication to the marketing efforts.

Direct Mail Campaigns: Personalized mailers are sent to potential high-value buyers in key neighborhoods and regions, further expanding the property's reach and appeal.